Over the past several years, haunted houses have advanced into high-tech works of art.
The days of a few teenagers banging on black walls and screaming “Boo!” are over.
This inevitable turn to complex sets, lighting, and animatronics is partly fueled by the horror movies being produced today.
After movie-goers left horror films with multimillion dollar budgets for amazing sets, digital effects, and unbelievable make-up, the local cheesy haunted house just wasn’t enough.
To survive in the buness, haunt owners needed to do some masve makeovers.
In just a few years customers were getting chased by monsters that looked identical to those in top notch horror movies.
Their favorite scenes from the latest SAW movie were getting reenacted right in front of their eyes: how’s that for a 3-D experience? Marketing received a serious boost from all these improvements as well.
Haunt owners started dropping thousands left and right for the scariest artwork, creepiest webtes, and trailers so spine-chilling they made lence of the Lambs look like a comedy.
The haunts with bigger budgets even started hiring some Hollywood degners to take their marketing campaigns to the next level.
All the new marketing was noticed and haunt attendance rose. The haunt, called The Fear Experience (located in Cleveland, Ohio), has jumped into this new style of marketing trying to create some of the best cleveland haunted houses.
They've procured some awesome artwork and put it to use in an awesome webte that has gotten a great response.
They've also developed a fantastic trailer ung some of the best software available.
There’s no doubt that this “horror-movie style” haunt will be a big appeal for guests for the 2011 Haunt Season.
for all the gory details!http://youtu.be/FBcYy_9xEIM